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Affinity Program
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Gain the Advantage With a Trusted Partner

The Alliance Affinity Program offers you the tools to advance your business, destination, or attraction with our trusted partners.

We have several new partners with a broad array tools and offerings, ready to help you enhance your business.

Explore offerings from our Affinity Program partners below!

Exclusive Partners
Adara

Adara helps destinations win in the digital economy by providing the data and measurement tools they need to boost engagement and drive growth. Adara’s privacy-first approach to data means destinations around the world trust Adara to provide them with insights and measurement. Adara’s product suite runs the gamut from managed media solutions, campaign measurement to protect your marketing budget, expenditure reporting and much more!

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Atmosphere

Atmosphere is the largest streaming TV platform built for businesses. Fun, viral-style, audio-optional entertainment for customers on TVs inside of a variety of businesses across the country. With scalable, flexible reach, advertisers can connect with our highly engaged audience and target them while they’re out and about, in a buying state of mind.

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GovOS

GovOS offers a range of customizable solutions that positively impact local governments, their citizens, and their businesses. The GovOS full suite of solutions is built on the legacy of helping government agencies serve their citizens and businesses. Solutions include Short-Term Rentals, Business Licensing, Tax Filing, Application Studio, Records Management, Cloud Search, and Remote Marriage Licensing.

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Key Data

Real-Time Business Intelligence Tools Paired with Forward Looking Short-Term Rental Data Designed to Build Confidence in Your Business Decisions.

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Miles Partnership

Destination Optimization is a foundational initiative for DMOs aimed at improving the quality of your market’s organic representation across the major travel search and planning products, including Google, Yelp, and TripAdvisor.

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Sports Tourism Index

A first-of-its-kind tool developed to measure the effectiveness of a sports tourism and events destination.

Powered by the Huddle Up Group.

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Constant Contact

Constant Contact helps small businesses do more business! Texas Travel Alliance members have access to Constant Contact email marketing system at up to 25% off.

Send emails, run promotions, and get feedback, all from one easy-to-use account. Email marketing can help you build stronger relationships with your clients, so they keep coming back. Need help? Constant Contact’s award-winning coaches are just a phone call away to make sure you succeed.

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TTA Affinity Program Request for Proposal

To increase our membership value and more readily connect buyer and supplier members, the Texas Travel Alliance is looking to broaden our revenue-generating programs. We’d like to build upon current offerings and open this program up to include but not limited to categories such as Marketing (TV, radio, other print, billboards, website, digital, mobile, interactive, affinity, etc.) as well as Research, Administrative support functions, Technology offerings, transportation, etc. The Texas Travel Alliance reserves the right to choose multiple options in one category if deemed that programs are dissimilar enough. These opportunities will be open to and promoted to all members. Proposals will be reviewed as submitted on an ongoing annual basis. Proposals to be emailed to Amanda Garcia at amanda@texastravelalliance.org.

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